Nigerian singer, Davido is still cruising on the road of success as he has reportedly signed a new endorsement deal with international brand AXE.

AXE, known as Lynx in the UK, Ireland and Australia, was originally launched in France back in 1983 and was the first body spray to be launched as a stand-alone brand.

Since then AXE has become one of the world’s most popular male grooming brands, comprising of deodorant, shower gels and shampoos The IF

crooner took to Instagram to share his excitement, calling it the ‘biggest endorsement yet’.

 

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